Gleisure
In 2018, PopSockets collaborated with Swarovski to create a one-of-a-kind premium line of PopSockets. To celebrate the melding of two very different words, we launched a creative campaign called Gleisure — the sweet spot where glam meets leisure. We then partnered with Jimmy Marble to shoot a series of kitschy ‘high-meets-low’ images for our lookbook, which we sent out to influencers and PR partners.
CLIENT
PopSockets
AGENCY
In-House
ROLE
ACD/CW
ART DIRECTOR
Erika Liberato
CREATIVE DIRECTOR
John Kieselhorst
PHOTOGRAPHER
Jimmy Marble