PopSockets | Back to School

Back to School SwapTops

PopSockets wanted to promote their Back-to-School edition of their new SwapTop product - swappable tops that twist on to an existing PopSockets base. Influenced by the high school classics of the 90s, we paired an assemblage of nostalgia-soaked characters with cheeky messaging that highlighted just how fun swapping tops is. In addition to being the writer, I also shot and directed all the photo and video.

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CLIENT
PopSockets

AGENCY
In-House

ROLE
ACD / Director

ART DIRECTOR
Haley Garyet

CREATIVE DIRECTOR
John Kieselhorst